March retail reports show surprising strength in sales and same store growth. Meanwhile grocery continues to be white hot with new research from Fung Global. We spotlight some hot new retail technology launches and give you some great weekly water cooler talk.
Retail technology is hot. The entire industry is reinventing itself centered around technology to facilitate organizational transformation. If you've been reading along, you may have been thinking as I have, "why are retailers acquiring these technology companies versus choosing to license their technology?" It's a good question and it comes down to people and organizations.
Measuring ROI is the key to deciding whether digital in-store marketing efforts should be expanded because of positive ROI. There are many metrics to look at to measure the overall impact on the business, from straight sales lift to online attribution. Here are the metrics we look at at Perch.
This week's spotlight digs into Gen Z shopping habits, store expansions and closures, the Amazon effect and some great stories to sound like a retail superhero during water cooler talk.
If you didn't catch Shoptalk, you missed out on the networking but you can catch up on the retail industry coverage here. What a Shoptalk it was. 8,500 attendees, meaning that Shoptalk has more than tripled in just 2 years and for good reason. Here's what you may have missed and why you should attend next year.
Were the recently announced Foot Locker store closures a result of a "retail apocalypse" or the result of static stores with poor customer experience and dwindling differentiation? We think you know where we are going here...
As part of our recent initiative to extend digital interaction into any part of static retail displays, we are introducing a new method for Perch embedded technology to be integrated into display cases, making the glass itself interactive, just like the screen of an iPad.
We are proud of the company we are building together and what bonds us beyond a desire to revolutionize retail is a set of core values we expect in others and in ourselves. Read to find out more about what we are about.
If you are a regular reader of the Retail Pick Me Up, you probably know we have always stood against the catchy, but we think largely reductionist and inaccurate narrative of brick-and-mortar retail dying. New data shows that the retail industry is back in a position of strength.
Perch was recently selected as a finalist in the prestigious Edison Awards in the category of Retail Innovation, joining previous finalists such as Apple, Nike, Coca Cola, Walt Disney & Co and Dyson.
So much came out at NRF with big announcements from PERCH and other technology companies. Positive retail results keep pouring in combatting the notion of a "retail apocalypse." The grocery industry is on fire, with acquisitions, partnerships and new technologies announced. And we cover voice search, Facebook updates, robotics and shoppable video.
PERCH had an exciting 2017 full of new clients, new awards and accolades, new form factors, increased reliability and most importantly growing the team.