Bourjois by Holition & Perch

 

Bourjois, a Coty company, understands the importance of the confluence of entertainment, luxury and joy in the shopping experience.  This first of its kind Augmented Reality experience uses product touch to virtually put on a lipstick on a guest's face.  This "virtual try on" mirror is meticulously fabricated and the user experience encourages exploration and play, including recommending other make up options with a lipstick, letting you take a photo to share on social media and taking a polaroid to memorialize the experience.  Kudos to our partners Holition and Coty for creating such an immersive, engaging and enjoyable experience by embedding Perch in their existing offerings.   Ooh la la indeed...